Energy Impact Partners
Energy Impact Partners

Product Marketing Lead, Devices & Services, Ring



This job is no longer accepting applications

See open jobs at Ring.
Marketing & Communications, Product
Bellevue, WA, USA
Posted on Monday, January 1, 2024


Ring is where highly motivated, inventive people gather to build the future. In this role, you will have the opportunity to build and shape the future of smart security technology.

Ring’s Go to Market (GTM) team is looking for an experienced and highly motivated Product Marketing Lead to join our organization to own the product and services strategy.

Our cross-functional remit is to set the global vision, positioning, and plan for New Product Introduction (NPI) programs and Core programs across Hardware, Software and Services; supporting the functional and regional teams to execute within their areas of expertise.

This is a pivotal role that offers the chance to shape the category and directly impact business through product launches and brand growth. If you thrive in fast-paced environments, enjoy the flexibility of working on different types of projects, and the challenge of connecting customer needs with business goals, we want to hear from you.

Key job responsibilities
You, as one of most visible leaders at Ring, will be asked to:

•Build, lead and coach a team of product marketers.

•Define and own product vision, positioning, and value propositions, then turn it into a world class customer experience in partnership with cross-functional teams.

•Define, manage, and execute comprehensive go-to-market strategies for new and existing product initiatives including: audience definition, product positioning, comms architecture, and launch strategy.

•Represent the product and business by clearly articulating and enabling the value of our offering in pitch materials, sales teams, and external partners.

•Partner closely with our Insights, Category, User Research and Product teams to understand consumer needs and the broader competitive landscape.

•Creative problem solver that can generate innovative marketing ideas and lead cross-functional teams to drive execution.

•Results-driven, with a passion for using data to solve business problems, drive product innovation, and advance our brand narrative.

•Create impactful launch, lifecycle, and product end of life strategies.

•Effectively gather, assesses and synthesize market, competitive and customer data, identifying customer needs and trends to inform product strategy.

A day in the life

We are open to hiring candidates to work out of one of the following locations:

Bellevue, WA, USA | Hawthorne, CA, USA | Seattle, WA, USA


- 12+ years of professional non-internship marketing experience
- Experience managing teams
- Experience using data and metrics to drive improvements
- Experience driving direction and alignment with cross-functional teams
- Demonstrated success leading through influence, building engagement, and partnering across organizations at the highest level


- Experience in inter-team working skills to develop partnership with partner, tech team and operating at leadership levels

Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit

Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $149,600/year in our lowest geographic market up to $278,200/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit Applicants should apply via our internal or external career site.

This job is no longer accepting applications

See open jobs at Ring.